Sitemap - 2023 - Embedded Brand Strategy
How do DTC and retailer-distributed brands compare?
The replacement to MBA programs isn’t what you think it is
The Spotification of our brains
The 3 fashion product strategies
An unlikely growth partner for Peloton: Gyms
Down, but not out. How brands are reinventing DTC around experience
How B2B brands can own their event marketing strategy
Invite your friends to read Embedded Brand Strategy, get access to paid posts
Van Leeuwen and the art of not advertising.
What is brand marketing anyway?
The most interesting growth story in media isn’t Meta’s Threads. It’s Medium.com
How to create an innovation powerhouse — Interview with Dr Dennis Gross
Mirror mirror on the wall, which dating app has the best marketing of all?
4 requirements for data and creativity to work together
Diary of a Brand: Dr Dennis Gross
How I created and tested a new brand strategy for Expedia in a day
Anatomy of a great Super Bowl Ad
What White Lotus, Glass Onion, and Triangle of Sadness imply about culture